Announcing Verve

Over 3 years ago, we bought the domain FortCollinsCreative.com and started using it to market our Managed WordPress Hosting services. In late 2013, we started developing the Sparks WordPress Framework with Flint and Steel. As of September 2015, Sparks is now Matchstix and is working to distinguish between finished products for end users and tools for developers. Today, we are announcing Verve and how it changes our organizational structure.

Previous Organizational Chart

Previous Organizational Chart

New Organizational Structure

New Organizational Structure

Star Verte LLC will continue to be the company name and parent brand, but most services and product offerings will use the Fort Collins Creative or Matchstix brands. For clarity, we are adding Verve to our service offerings under the Fort Collins Creative brand. Verve will be the name for our Managed WordPress Hosting services.

You may also notice that App Development has been added to our product and service offerings. More on this later.

Edge

With Fort Collins Creative, we offer Managed WordPress Hosting. Currently, we run the latest version of Apache, mySQL 5.5, and PHP 5.6, as these are the minimum requirements for WordPress. Today, we are announcing Edge and Edge+ which are both free for all Fort Collins Creative sites. They are opt-in, so let us know if you want to switch over today.

Below are the software configurations as of September 10, 2015.

Web Server MySQL PHP
Default Apache 5.5 PHP 5.6 through April 2016
Edge Nginx 1.8
stable
5.6 PHP 5.6 until PHP 7 released
Edge+ Nginx 1.9
mainline
5.7 PHP 7 RC until PHP 7 released

Non-WordPress Sites

For non-WordPress sites, we will also offer support for MariaDB for an additional $4.99/month.

Our Approach to SEO

Search Engine Optimization (SEO) is a term from the late 1990s when search engines were starting to “crawl” the web and companies saw value in adding their websites to these search engines and being on the top of the list for particular keywords. Since then, website builders like GoDaddy and 1&1 and marketing companies have popularized the term to a point that any website or online marketing company that doesn’t use it can be seen as “behind the times.”

In fact, we believe many forms of SEO are “behind the times” and have been and always will be immoral.

Security Advisory

As part of an ongoing commitment to our customers, security is a major priority. Maintaining your site is of utmost concern when it comes to security. We take great care to make sure plugins and themes are updated and upgraded often to prevent hackers from exploiting weak code. We also backup files on a regular basis and store the backups in a secure location. While this helps to ensure the safety of your site there are some general security procedures that we use and recommend for our customers to practice as well.

Screenshots (PC)

From time to time we ask our clients to take a screenshot when they are experiencing a bug. Screenshots give us pieces of information that are essential when we need to fix something, and are especially important if we cannot reproduce a problem on our end. So, this article details the process of how to take a screenshot using Windows. (For Mac users, click here.)

Note: There are multiple ways of taking a screenshot, but we are focusing on just one way that gets us the information we need.

  1. Make sure that the issue you are having is visible and on top. It doesn’t do us any good if you take a screenshot of your favorite game, or of a Word document. Make sure the problem is clearly visible.
  2. Print the screen. Press the button on your keyboard that is labeled Print Screen or Prt Scr or something similar.
  3. Open a blank email message and paste image into body of email. (Press Ctrl + V to paste.)
That’s it. If need be, feel free to take multiple screenshots. If you have any questions,
please ask them below.

Screenshots (Mac)

From time to time we ask our clients to take a screenshot when they are experiencing a bug. Screenshots give us pieces of information that are essential when we need to fix something, and are especially important if we cannot reproduce a problem on our end. So, this first article details the process of how to take a screenshot using OS X. (For PC users, click here.)

Note: There are multiple ways of taking a screenshot, but we are focusing on just one way that gets us the information we need.

  1. Make sure that the issue you are having is visible and on top. It doesn’t do us any good if you take a screenshot of your favorite game, or of a Word document. Make sure the problem is clearly visible.
  2. Press Command key icon + control + shift + 3
  3. Open Mail and paste image into body of email. (Press  + V to paste.)
That’s it. If need be, feel free to take multiple screenshots. If you have any questions,
please ask them below.

Award Winning Online Ad Campaigns

When running the race of entrepreneurship, don’t settle for the top ten. Don’t even settle for silver; settle for gold. And in lieu of the Olympics in London, we are going
to focus on just what it means to have a company that earns a gold medal.

Advertising used to consist of running a TV ad or an ad in the newspaper.
Now there are so many opportunities available with online advertising. But with all these opportunities, still make sure you extend your brand with consistency