In a world where we are bombarded with information, people are drawn to read and look at things that are simple. Need to get a message out to people? Try the following.

  • If you can say a paragraph in 1-2 sentences, put it 1-2 sentences.
  • If you can take something in sentence form and move it to bullets or list-format, use bullets or a list.
  • If you can deliver a message graphically or through imagery, use graphics.

Use this in all your communications, and you may see more people receiving your messages.

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